Etude sur les E-mail en Chine 2006

Page4 I. Background of the Fourth Session Extensive Research of Chinese Netizens’ Network Consumption Activities
Page5 II. Ways of Research
Page7 III. Background of Industrial Research
Page7 IV. Conceptions and Definitions
Page8 ¢õ. Report Summary
Page10 VI. Report Body
Page10 1. Definitions and Categories of E-mail Box
Page10 1.1. Definitions of E-mail Box
Page10 1.2. Categories of E-mail Box
Page12 2. Global Developing Situation of E-mail Boxes
Page12 2.1. Global Active E-mail Box Accounts
Page13 2.2. Proportions of Global Various Mail Box Accounts
Page14 2.3. Market Scale and Prediction of Global Paid Enterprise Mail Boxes
Page15 3. Overall Developing Situation of China¡¯s E-mail Box Market
Page15 3.1. Analysis about Accelerated Elements of China¡¯s E-mail Box Development
Page16 3.2. Analysis of Developing Stages of China¡¯s E-mail Boxes
Page16 3.2.1 Analysis of Developing Stages of China¡¯s Free E-mail Boxes
Page17 3.2.2 Analysis of Developing Stages of China¡¯s Charged E-mail Boxes
Page18 3.3. Analysis about China¡¯s E-mail Box Market Industrial Chains
Page20 3.4. Present Survey of China¡¯s E-mail Box Market
Page21 3.5. China¡¯s Active E-mail Box Accounts
Page22 3.6. Proportions of China¡¯s Various Mail Box Accounts
Page23 4. Developing Situation of China¡¯s Free E-mail Market
Page23 4.1. Market Quotients of the Number of Free E-mail Users
Page25 4.2. Gross and Prediction of Active Free E-mail Box Accounts
Page26 4.3. Situation about the Number of Active Accounts of Free E-mail Box Operators
Page27 4.4. Tendency Analysis of Free E-mail Box Market
Page28 5. Developing Situation of China¡¯s Individual Charged Mail Box Market
Page28 5.1. Number and Prediction of Individual Charged Mail Box Accounts
Page29 5.2. Market Quotients of the Number of Individual Charged Mail Box Users
Page30 5.3. Situation about the Number of Active Accounts of Individual Charged Mail Box Operators
Page31 5.4. Market Scale and Prediction of Individual Charged Mail Boxes
Page31 China¡¯s individual charged mail box market scale refers to the actual paying expenditure of China¡¯s individual charged mail box users for utilizing charged mail boxes. In light of investigation, research and deep interview, in China¡¯s charged individual mail market in 2006, actual income was about CNY80,000,000, individual charged mail box increased comparatively steadily and annual growth rate was approximate 10%.
Page32 5.5. Tendency Analysis of Individual Charged Mail Box Market
Page33 6. Developing Situation of China¡¯s Enterprise Mail Box Market
Page33 6.1. Categories and Characteristics of Enterprise Mail Box
Page34 6.2. Number and Prediction of China¡¯s Enterprise Mail Boxes
Page35 6.3. Quantity Situation of China¡¯s Enterprise Mail Box Product Sub Accounts
Page36 6.4. Market Scale of China¡¯s Enterprise Mail Box
Page37 6.5. Industry Scale of China¡¯s Enterprise Mail Box
Page38 6.6. Tendency Analysis of China¡¯s Enterprise Mail Box Market
Page39 7. Analysis of China¡¯s E-mail Box Service Provider
Page39 7.1. Property Comparison of Free E-mail Box Users
Page42 7.2. Netease E-mail Box Product Strategy
Page43 7.3. Sina E-mail Box Product Strategy
Page45 7.4. Yahoo E-mail Box Product Strategy
Page46 7.5. 263 E-mail Box Product Strategy
Page47 7.6. 21CN E-mail Box Product Strategy
Page48 8 Analysis of China¡¯s E-mail Box Users
Page48 8.1. Analysis of Overall Using Characteristics for E-mail Boxes
Page48 8.1.1 Number of Netizen¡¯s Regularly Used E-mail Boxes
Page49 8.1.2 Logging in Frequency to Mail Box by E-mail Box User
Page50 8.1.3 Main Ways to Receive and Send Letters by Mail Box Users
Page51 8.1.4 Used Client Port Software to Receive and Send Letters by Mail Box User
Page52 8.1.5 Deficiencies of Present E-mail Box in E-mail Users¡¯ Views
Page53 8.1.6 Mail Box¡¯s Functions Comparatively Concerned by E-mail Users
Page54 8.1.7 Age Distribution of Mail Box User in Registering Mail Box for the First Time
Page55 8.1.8 Purpose of Registering the First E-mail Box by Mail Box User
Page56 8.2. Analysis of Free E-mail Box Users
Page56 8.2.1 Free Mail Box Netizens Used and Use Most Frequently
Page56 8.2.2 Free Mail Box Brand Netizens Use Most Frequently
Page57 8.2.3 Free Mail Box Product Netizens Use Most Frequently
Page58 8.2.4 Contrast Araneid Chart of Free Email Address¡¯s Satisfaction Degree
Page60 8.2.5 Considering Elements When Free Mail Box Users Choose Mail Box
Page61 8.2.6 The Condition of Free Email Address User Subscribing Their Interested Mail Service on Own Initiative
Page62 8.2.8 Distribution Situation of the Ways by Which Netizens Know Free Mail Box
Page63 8.2.9 Situation of Other Service Provided by Free Mail box Provider Netizen Used
Page65 8.2.11 Reasons That Make Free Mail Box Users Choose Charged Mail Box
Page66 8.2.12 Charged Mail Box That Free Mail Box Users Intend to Buy
Page67 8.3. Analysis of Individual Charged E-mail Box Users
Page67 8.3.1 Individual Charged Mail Box Netizens Used and Use Most Frequently
Page68 8.3.2 Individual Charged E-mail Box Netizens Use Most Frequently
Page68 According to the survey, the individual charged E-mail box netizens use most frequently in 2006 is the one of 163.net, which occupies 23.1 percent of the total. The next is the one of sina web site, whose percent is 22. And the third place is the mail box of 263.com, the percent is 12.1.
Page69 8.3.4 Elements That Individual Charged E-mail Box of Excellent Brand Should Own
Page71 8.3.6 Attitude That Individual Charged Mail Box User Have about the Price of Presently Used Mail Box
Page72 8.3.7 Payment Ways that Netizens¡¯ Use Most Frequently for Individual Charged Mail Box
Page74 8.3.8 Considering Elements When Charged Mail Box Users Choose Mail Box
Page75 8.3.9 Mail Box Functions That Individual Charged Mail Box Users Pay Attention to
Page76 8.3.10 Proportion That Individual Charged Mail Box User Used to Change Mail Box
Page77 8.3.11 Reasons That Individual Charged Mail Box User Changed Mail Box
Page78 8.3.12 Distribution Situation of the Ways by Which Netizens Know Charged Mail Box
Page78 8.4. Analysis of Enterprise Mail Box Users
Page78 8.4.1 Reasons That Company Uses Enterprise Mail Box
Page80 8.4.2Approaches That Company Obtains Relevant Information about Enterprise Mail Box
Page81 8.4.3 Functions and Services of Enterprise Mail Box That Company Think about to the Largest Extent
Page82 8.4.4 Shortcomings of Enterprise Mail Box That Company Can not Tolerate at All
Page83 8.4.5 Period Distribution Situation That Company Pays for Enterprise Mail Box
Page84 8.4.6 Mail Box Capacity Situation That Company Distribute for Employees
Page85 8.5. Basic Properties of Sample
Page88 Appendix: Ways and Flow of iResearch Investigation and Study
Page92 Law StatementsPour commander un exemplaire de cette étude,
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